Our Price Match Policy

Our Price Match Promise. If you find a lower price - we will match it at your time of purchase. Stop by, email or give us a call.

Our Free Shipping policy on select paddleboards

Some areas may be additional, should your ship to location be additional we will contact you for your approval prior to processing your order.

International Orders


All Blog Posts:
April 24, 2010 will be the first annual Hovie SUP Paddle Festival. Classes will include a 9.5 mile SUP elite race, a 4.5 mile SUP race, a SUP Match, tandem and dog race. All Proceeds will Benefit the Newport Aquatic Center Junior Program

Details and race entries can be found at  www.newportbeachsup.com

 ... read more

We've spent the last couple of months making sure we have the perfect quiver of boards, paddles and accessories to meet the needs of every paddler. From beginners and families to hardcore racers and wave junkies we’ve got the right prescription to get you on the water.

We pride ourselves on service, experience and passion for SUP. We have over twenty-five years of customer-focused expertise in getting everyone on the water. Our pa ... read more

Our new custom Barks
When we visited Joe Bark in November we knew we were in for a special treat. Joe radiates enthusiasm for paddling. His down to earth demeanor and unbelievable craftsmanship make him a perfect fit for the Specialists. And when we were able to paddle the boards with Joe, we were instantly sold on the glide, stability and speed. All of this plus beautiful styling and colors that make Joe’s boards works of art.

We have three custom Bark board ... read more

Last summer we took several trips down the Wisconsin River. The stretch just west of our shop is a hidden gem in the Midwest. Below the dam that forms Lake Wisconsin is a section from Sauk City all the way to the Mississippi. Most of it is undeveloped and too shallow for pleasure boaters. The waterway is peppered with sandbars, beautiful rock walls and surrounded by the rolling Wisconsin landscape. We took several beginners and few seasoned paddl ... read more